Taken from the forthcoming new album, Lucky For You, out now June 2nd on Sub Pop, Bully has returned with the exceptional new single Hard to Love. Through convulsing basslines and empowering vocals comes another pristine pop effort combining gritty punk influences with explosive melodies. The official new video from Bully, was directed by and stars Bognanno, who had this to say about the song:“Growing up never fitting into society’s constructed gender stereotypes and expectations, I often felt as though different equals bad or wrong. I was confused about my place in the world, not fully identifying with any one particular gender or sexuality. I was ashamed, and I blamed myself. Though I’m still in the process of understanding and accepting my identity, I’m glad to be surrounded by people who love and accept me for who I am regardless of the clothes I wear and the labels others use to define me.” Take a watch/listen for yourselves below. 

f: https://www.facebook.com/bullythemusic/